000 00603nam a2200241Ia 4500
005 20250425162617.0
008 250425s9999 xx 000 0 und d
020 _a0072966343
041 _aeng
082 _a658.802
100 _aCRAVENS, DAVID W.
245 0 _aSTRATEGIC MARKETING
250 _a8TH ED.
260 _aEstados Unidos
_bMCGRAW HILL
_c2006
260 _aNEW YORK
300 _a726
650 _aMARKETING-GESTION
650 _aMARKETING-GESTION-ESTUDIOS DE CASO
650 _aMARKETING-TOMA DE DECISIONES
700 _aPIERCY, NIGEL F.
942 _c01
010 _a90185
999 _c232764
_d232764