000			00572nam a2200229Ia 4500
005			20250425162309.0
008			250425s9999 xx 000 0 und d
020			_a0130411507
041			_aeng
082			_a658.827
100			_aKELLER, KEVIN LANE
245		0	_aSTRATEGIC BRAND MANAGEMENT: BUILDING MEASURING, AND MANAGING BRAND EQUITY
250			_a2ND ED.
260			_aEstados Unidos _bS.E. _c2003
260			_aNEW YORK
300			_a788
650			_aESTRATEGIAS
650			_aMARKETING
710			_aPRENTICE HALL
942			_c01
010			_a60167
999			_c226302 _d226302