TROUT, JACK THE NEW POSITIONING: THE LATEST ON THE WORLD`S 1 BUSINESS STRATEGY - 1SH ED. - Estados Unidos MCGRAW - HILL 1996 S.L. - 173 DONADO POR GUILLERMO AROSEMENA ISBN: 0070652910 LCCN: 104470 Subjects--Topical Terms: ESTRATEGIAS DE VENTAPERSPECTIVA Dewey Class. No.: 659.1