TY - BOOK AU - TREACY, MICHAEL ED - ADDISON-WESLEY TI - THE DISCIPLINE OF MARKET LEADERS: CHOOSE YOUR CUSTOMERS, NARROW YOUR FOCUS, DOMINATE YOUR MARKET SN - 0201406489 U1 - 658.8 PY - 1995/// CY - Estados Unidos PB - ADDISON - WESLEY KW - ANALISIS DEL MERCADO KW - CALIDAD TOTAL KW - COMPETENCIA N1 - DONADO POR GUILLERMO AROSEMENA ER -