TY  - BOOK
AU  - PORTER, MICHAEL E.
TI  - COMPETITIVE STRATEGY: TECHNIQUES FOR ANALYZING INDUSTRIES AND COMPETITORS
SN  - 0743260880
U1  - 658 
PY  - 1998///
CY  - Estados Unidos
PB  - FREE PRESS
KW  - COMPETENCIA
KW  - GESTION INDUSTRIAL
ER  -