KOTLER, PHILIP. <br/><br/>
MARKETING MANAGEMENT 

 - 13RD ED. 
 - Estados Unidos  PEARSON EDUCATION  2009 UPPER SADDLE RIVER 
 - 662 
<br/><br/><label>ISBN: </label>9780136009986 
<br/><br/><label>LCCN: </label>80703 
<br/><br/><label>Subjects--Topical Terms: </label><br/>ADMINISTRACION DE EMPRESAS<br/>ESTRATEGIAS DE DESARROLLO<br/>MERCADEO
<br/><br/><label>Dewey Class. No.: </label>658.8