KOTLER, PHILIP. <br/><br/>
MARKETING FOR HOSPITALITY AND TOURISM 

 - 5TH ED. 
 - BOSTON Estados Unidos  PRENTICE-HALL  2010 
 - 683 
<br/><br/><label>ISBN: </label>9780135045596 
<br/><br/><label>LCCN: </label>79101 
<br/><br/><label>Subjects--Topical Terms: </label><br/>INDUSTRIA HOTELERA-MARKETING<br/>MARKETING TURISTICO
<br/><br/><label>Dewey Class. No.: </label>647.94