TY - BOOK AU - MULLINS, JOHN W. ED - PRENTICE-HALL TI - THE NEW BUSINESS ROAD TEST: WHAT ENTREPRENEURS AND EXECUTIVES SHOULD DO BEFORE WRITING A BUSINESS PLAN SN - 9780273706533 U1 - 658 CY - HARLOW KW - EMPRENDEDORES KW - NEGOCIOS KW - PLAN DE NEGOCIOS ER -