MULLINS, JOHN W. THE NEW BUSINESS ROAD TEST: WHAT ENTREPRENEURS AND EXECUTIVES SHOULD DO BEFORE WRITING A BUSINESS PLAN - 2ND ED. - BREA PRENTICE HALL Estados Unidos PRENTICE HALL 2006 - 305 2 ED 2006 ISBN: 9780273708056 LCCN: 65956 Subjects--Topical Terms: MARKETINGNEGOCIOS Dewey Class. No.: 658