TY  - BOOK
AU  - CZINKOTA, MICHAEL R.
ED  - THOMSON SOUTH-WESTERN
TI  - MASTERING GLOBAL MARKETS: STRATEGIES FOR TODAYSTRADE GLOBALIST
SN  - 0538726652
U1  - 658.18 
PY  - 2004///
CY  - Estados Unidos
PB  - THOMSON SOUTH-WESTERN
KW  - ESTRATEGIAS
KW  - GLOBALIZACION
KW  - MERCADO
ER  -