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REPUTATION REALIZING VALUE FROM THE CORPORATE IMAGE

FOMBRUN, CHARLES J.

REPUTATION REALIZING VALUE FROM THE CORPORATE IMAGE - S.E. - BOSTON Estados Unidos HARVARD BUSINESS REVIEW SCHOOL PRESS 1996 - 441

ILUSTRADO

ISBN: 0875846335

LCCN: 105751

Subjects--Topical Terms:
IMAGEN CORPORATIVA

Dewey Class. No.: 659.2

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