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MARKETING MANAGEMENT: ANALYSIS, PLANING, IMPLEMENTATION, AND CONTROL

KOTLER, PHILIP.

MARKETING MANAGEMENT: ANALYSIS, PLANING, IMPLEMENTATION, AND CONTROL - 8TH ED. - Estados Unidos PRENTICE -HALL 1994 S.L. - 351

Instructor' s manual / W. Bruce Wrenn, Slimen J. Saliba.

ISBN: 0137244851

LCCN: 34749

Subjects--Topical Terms:
ANALISIS DE MERCADO
CONTROL
MARKETING-GESTION
PLANIFICACION ESTRATEGICA

Dewey Class. No.: 658.8

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MARKETING MANAGEMENT: ANALYSIS, PLANING, IMPLEMENTATION, AND CONTROL

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