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MARKETING MANAGEMENT : ANALYSIS, PLANNING, IMPLEMENTATION AND CONTROL

KOTLER, PHILIP.

MARKETING MANAGEMENT : ANALYSIS, PLANNING, IMPLEMENTATION AND CONTROL - 8TH ED. - ENGLEWOOD Estados Unidos PRENTICE-HILL 1994 - 351

ISBN: 013724470

LCCN: 2333

Subjects--Topical Terms:
ADMINISTRACION DE EMPRESAS
ESTRATEGIAS DE DESARROLLO
MERCADEO

Dewey Class. No.: 658.8

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MARKETING MANAGEMENT : ANALYSIS, PLANNING, IMPLEMENTATION AND CONTROL

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